Social Beat nominated for Social Samosa’s 40 Under 40

We are happy to announce that our co-founder Vikas Chawla, Head of Social Media Innovation - Anuradha Nair and Creative Head - Panisa Shah have received nominations under the first edition of Social Samosa’s 40 Under 40.

Social Samosa 40 Under 40 is a salute to pioneers in the field of marketing and advertising in India – to celebrate thought leaders and entrepreneurs who have disrupted and impacted growth within the ecosystem.

Google India’s Year in Search report estimates that by 2020, more than 650 million Indians will be online. In the last two years, digital underwent a major paradigm shift – from a support-marketing channel to a full-fledged business platform of its own. According to the Digital Marketing Industry Report 2018 that we recently released, 68% of brands leverage digital marketing to promote their products and services.

Those nominated for #SS40under40 are those individuals who strive to leverage our country’s growing digital audience and formulate the best strategies to engage with the next billion internet users in India.

The nominations are spread across 10 categories namely - Account Management, Analytics, Brand Management, Business, Content Marketing, Creative, Digital Marketing, Media Entrepreneurship/Leadership, Media Planning, and Strategy.

Each candidate is nominated and assessed based on creativity, planning and execution, strategy, ability to analyse numbers and trends and implement them, crafting their brand’s message and how effectively they engage with consumers.

After a whopping 450 plus entries, Vikas was shortlisted among 228 other nominees by a jury of marketing stalwarts namely:

• Babita Baruah - Managing Partner, WPP GTB India.
• Jyotsna Makkar - Head of Marketing, India HMD Global
• Sunder Madakshira - Head Marketing - Adobe India
• Kartik Sharma - Chief Executive Officer, Wavemaker - South Asia
• Lloyd Mathias - Former APAC Marketing Head - HP
• Rakesh Hinduja - Executive Director and Branch Head - Leo Burnett, Mumbai
• Gopa Kumar - Executive VP - Isobar India
• Roopak Saluja - Founder & Chief Executive Officer - The 120 Media Collective

We wish good luck to our Social Beat members in the final selection!

For more insights into the awards, visit 40under40.socialsamosa.com